In 2015, Helado Negro debuted his single "Young, Latin and Proud" from his Private Energy album. With a quick timeline—just under a week’s time—the motion team at W+K (link?) created a music video for the track.
"The track is a call for empowerment to the Latino culture. Mixing bilingual – English and Spanish– lyrics, Lange (Helado Negro) speaks optimistically about the future to America’s diverse Latin diaspora." - Nowness